by Laura McMahon | Apr 30, 2025 | Blog Posts, Myth & Folk Stories, Seasonal Stories
The month of May is the jewel in the crown of the spring season with it a rich history of celebrations and folklore. With so much colour and joy to be shared, the beginning of this beautiful month has traditionally been a time to honour the fertile energy and fiery...
by Laura McMahon | Feb 20, 2025 | Blog Posts, Seasonal Stories, Start Here
Have you ever felt a tug, a call from the natural world, urging you to slow down and truly see the changing seasons? It’s a feeling deep within us all, a primal connection to the earth’s rhythms. Just as the natural world around us ebbs and...
by Laura McMahon | Feb 6, 2025 | Blog Posts, Winter
When the dark evenings linger, there’s nothing quite like the comfort of curling up with a good winter read. Slow-paced days invite us to settle in by the fire and escape into other worlds. And now, as we find ourselves in the last full month of winter,...
by Laura McMahon | Feb 5, 2025 | Blog Posts, Seasonal Stories, Winter
February has never been my favourite month. I love winter but by this point in the season, I am craving a change. In times long past the common Old English name for this time of year was Solmonath, thought to translate as ‘mud month’, and that name feels...
by Laura McMahon | Feb 1, 2025 | Blog Posts
If you run a business in which you sell most at certain times of the year—Christmas, the beginning of the school year or during the summer—you will be no stranger to seasonal marketing. But seasonal marketing can also take other shapes and forms, both in response to...
by Laura McMahon | Oct 21, 2024 | Blog Posts, Autumn, Myth & Folk Stories, Seasonal Stories
There is magic in the night when pumpkins glow by moonlight My memories of celebrating Halloween and Samhain as a child are clear. A washing up bowl full of cold water and bobbing apples which we took great delight in shoving our faces in, desperate to be the first to...